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- Keechdesign News (24)
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New Designers 2008: Best In Show (In Our Opinion)
Posted by: Annette Gelling on 18th Jul 2008 in Creative Report
London. The Business Design Centre in July. Cool outside but very hot inside; either through a surfeit of design talent or something dodgy with the BDC air conditioning. Anyway, here is Keechdesign's pick of the bunch. See if you agree...
Alex Underwood
Speaker Buddies
The new design by Alex Underwood comes as a response to an investigation into designing products using EPS (Expanded Polystyrene). The design adds value to a material that is often regarded as cheap, unloved and disposable.
Speaker Buddies are designed to work in pairs. They can be placed in any environment and their lightweight nature means they can be moved with little effort. Manufacturing in EPS allows for a wide variety of colour options.
Currently studying in his final year of BA (Hons) in Three Dimensional Design at the University of Northumbria, Alex has built up a strong portfolio of products that explore a wide range of materials and processes.
The design of the product is almost humanised, the child-like posture carries with it emotions of childhood memories, as well as reflecting the youthful thinking and ideas of the designer. A pair of Speaker Buddies would not look out of place in any environment and appeal to a wide range of users.
Johnathan Owen Pearson
44m/ 144ft Luxury Submarine
The design brings a new dimension to the motor yacht industry, with the addition of being submersible it allows viewing in comfort of coral reefs, shipwrecks and many more subsea formations. Aesthetically the design aimed to produce a form that was recognisable as a submarine yet moved away from the many preconceptions of a military vessel.
Kaley Woods
teenyweenykins
The concept behind this toy range is that each of the six animal heads fit on each of the three bodies, and when pressed they react in different ways. This gives the child an incentive to match the heads and bodies together, whilst also rewarding them with a sensory reaction.
The reactions would include illuminating, vibrating and sounding the corresponding animal's name.
The reactions of the characters invite the child to explore them developing their coordination, whilst also teaching them cause and effect. The speaking characters would also act as audio prompts, encouraging small children to make sounds and eventually connect these sounds into words.
James Patmore
'armadillo' dressing table
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The reasoning for the name comes from an advertisement campaign when I was a child, for which the slogan was 'crunchy on the outside, soft on the inside, armadillo!', which I thought was ideal for playing with the stereotypes of masculinity.
The table is essentially a designed yet ambiguous piece of furniture. Its aesthetic is intended to intrigue and encourages interaction; its unordered exterior plays a key role, and lends itself to the storage function.
The design deals with the subconscious. I believe that self-confidence is the main reason why we as human beings go through ritualistic routines before leaving the house, so I wanted to design an object that would encourage such feelings.
The movement of the drawers define it as a stand-alone piece that demands its own space, which immediately sets it apart from everything else. The storage is decorative as well as limited, to ensure the user has to think carefully about which special pieces they wish to store, and the secret drawer is a reflection of the honesty of letters, photos or postcards from loved ones. The materials, construction and processes also emphasise this point.
Since answering the original brief for a gentleman's dresser, I have discovered that the armadillo dressing table is a product that caters for the needs of both sexes; with women enjoying the ability to have hiding places for all their jewellery and make-up.
Posted by: Annette Gelling on 18th Jul 2008 in Creative Report
London. The Business Design Centre in July. Cool outside but very hot inside; either through a surfeit of design talent or something dodgy with the BDC air conditioning. Anyway, here is Keechdesign's pick of the bunch. See if you agree...
Alex Underwood
Speaker Buddies
The new design by Alex Underwood comes as a response to an investigation into designing products using EPS (Expanded Polystyrene). The design adds value to a material that is often regarded as cheap, unloved and disposable.
Speaker Buddies are designed to work in pairs. They can be placed in any environment and their lightweight nature means they can be moved with little effort. Manufacturing in EPS allows for a wide variety of colour options.
Currently studying in his final year of BA (Hons) in Three Dimensional Design at the University of Northumbria, Alex has built up a strong portfolio of products that explore a wide range of materials and processes.
The design of the product is almost humanised, the child-like posture carries with it emotions of childhood memories, as well as reflecting the youthful thinking and ideas of the designer. A pair of Speaker Buddies would not look out of place in any environment and appeal to a wide range of users.
Johnathan Owen Pearson
44m/ 144ft Luxury Submarine
The design brings a new dimension to the motor yacht industry, with the addition of being submersible it allows viewing in comfort of coral reefs, shipwrecks and many more subsea formations. Aesthetically the design aimed to produce a form that was recognisable as a submarine yet moved away from the many preconceptions of a military vessel.
Kaley Woods
teenyweenykins
The concept behind this toy range is that each of the six animal heads fit on each of the three bodies, and when pressed they react in different ways. This gives the child an incentive to match the heads and bodies together, whilst also rewarding them with a sensory reaction.
The reactions would include illuminating, vibrating and sounding the corresponding animal's name.
The reactions of the characters invite the child to explore them developing their coordination, whilst also teaching them cause and effect. The speaking characters would also act as audio prompts, encouraging small children to make sounds and eventually connect these sounds into words.
James Patmore
'armadillo' dressing table
The reasoning for the name comes from an advertisement campaign when I was a child, for which the slogan was 'crunchy on the outside, soft on the inside, armadillo!', which I thought was ideal for playing with the stereotypes of masculinity.
The table is essentially a designed yet ambiguous piece of furniture. Its aesthetic is intended to intrigue and encourages interaction; its unordered exterior plays a key role, and lends itself to the storage function.
The design deals with the subconscious. I believe that self-confidence is the main reason why we as human beings go through ritualistic routines before leaving the house, so I wanted to design an object that would encourage such feelings.
The movement of the drawers define it as a stand-alone piece that demands its own space, which immediately sets it apart from everything else. The storage is decorative as well as limited, to ensure the user has to think carefully about which special pieces they wish to store, and the secret drawer is a reflection of the honesty of letters, photos or postcards from loved ones. The materials, construction and processes also emphasise this point.
Since answering the original brief for a gentleman's dresser, I have discovered that the armadillo dressing table is a product that caters for the needs of both sexes; with women enjoying the ability to have hiding places for all their jewellery and make-up.
Comments
Posted by Matt on 18th Jul 2008 06:09 PM
Love the sub. It looks like it's derived from whale forms. The idea of arriving at the Cannes Film Festival by just popping up in the harbour is fantastic.
Love the sub. It looks like it's derived from whale forms. The idea of arriving at the Cannes Film Festival by just popping up in the harbour is fantastic.
