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From Pizza To Cobra
Posted by: Annette Gelling on 15th Oct 2007 in Opinion

PizzaKobra is Ron Arad's recently released lamp for Iguzzini, and it's not only the name that's intriguing.




Surely the two tricky issues when designing a lamp are:
1. That it looks just as good when switched off, and
2. How you treat the flex.
PizzaKobra has tackled both with finesse, and goes much further: It could also be seen as a piece of tactile, articulated sculpture. Certainly the term "task light" seems short of the mark.

The true appeal of this lamp is the fact that it can exist in many dramatically different configurations, all of which make sense. From flat, coiled and dormant, to complex and curvaceous.

The beautifully sinuous structure is designed to retract by a series of high-tech soft articulations, and folds down into a flat disc, going from cobra to pizza, hence the name. Made from aluminium and steel the spirals are mechanically hinged using hidden couplings, which have been calibrated so as to guarantee a specific amount of friction for each coupling section. The appliance holds six white LED bulbs with a power of 1 W each, and is fitted with diffusing lenses.

"It's a project that relies on a lot of technical solutions, but it doesn't bother us with them, we don't even think about them, we don't know them, we're just happy they are there. I think PizzaKobra can gently disappear from the horizon and it's just a flat thing on a desk" Ron Arad.

Any hi-tech table lamp that makes use of the words Pizza and Kobra, automatically gets our vote.



http://www.iguzzini.com